- Emeritus Professor of Media and Public Affairs and of Political Science
Areas of Expertise
Political Communication; Strategic Communication; Corporate and Anti-Corporate Campaigns; Political Public Relations; Strategic Communication in International Politics
Jarol B. Manheim is professor of media and public affairs, and of political science at The George Washington University (GW). Earlier, he was the founding director of SMPA. Manheim taught for four years at the City College and Graduate Center of the City University of New York, and for thirteen years at Virginia Polytechnic Institute and State University, before moving to GW in 1987.
Manheim's research interests are in the area of strategic political communication. In fact, he has been recognized by one publication as "one of the world's foremost experts on campaigns against business." His research has been published in such leading journals of political science and communication as the American Political Science Review, Journal of Politics, British Journal of Political Science, Journal of Communication, Political Communication and Persuasion, Political Communication, and Journalism and Mass Communication Quarterly. He has served as Associate Editor of the Journal of Politics, Literature Review Editor of thePolicy Studies Journal, Associate Editor of the newsletter, Political Communication Report, Editor of the Longman monograph series, Professional Studies in Political Communication and Policy, and on the editorial boards of Journalism and Mass Communication Quarterly and Political Communication. Manheim's research has been supported by such diverse agencies as the U.S. Environmental Protection Agency, Mainichi Newspapers (Japan), and the Office of the Press Secretary to the President of the Republic of Korea. He was instrumental in creating the journal Political Communication, and has served as Chair of the Political Communication section of the American Political Science Association.
Manheim is the author or co-author of several books on U.S. politics, political behavior, and research methods. One of these,Empirical Political Analysis, was the first research methods text translated into Arabic, and has also been translated into Chinese, Russian and Spanish. In 1995, he was selected as the District of Columbia Professor of the Year by the Carnegie Foundation for the Advancement of Teaching and CASE. His article with W. Lance Bennett, "Taking the Public By Storm: Information, Cueing, and the Democratic Process in the Gulf Conflict," won the 1994 Donald McGannon Research Essay Award for Social and Ethical Relevance in Communication Policy; and his reference book, Datamap: Index of Published Tables of Statistical Data (with Allison Ondrasik), received the American Library Association's designation "Outstanding Reference Source of 1984."
Manheim has published commentaries on political affairs and has been interviewed for publication by leading print and broadcast news organizations in the U.S. and worldwide. He has addressed the Secretary's Open Forum of the Department of State, the US Advisory Commission on Public Diplomacy, and the senior management of the Bureau of International Information Programs, and advised the staff of the Senate Foreign Relations Committee, on the use of strategic communication in public diplomacy; addressed the senior staff of the Department of Labor on corporate and anti-corporate campaigns; lectured on strategic communication at the National Defense University and the Foreign Service Institute, and advised government agencies on communication strategies; testified before Congress on corporate campaigns; and addressed business leaders, attorneys, and trade and professional associations across the US in a variety of forums.
Ph.D., Political Science, Northwestern University, 1971
M.A., Political Science, Northwestern University, 1969
B.A., Political Science and Economics/Business, Rice University, 1968
Strategy in Information and Influence Campaigns: How Policy Advocates, Social Movements, Insurgent Groups, Corporations, Governments and Others Get What They Want. (2010). Routledge.
Empirical Political Analysis: Research Methods in Political Science, Eighth Edition. Jarol B. Manheim, Richard C. Rich, Lars Willnat and Craig Brians. (2010). Routledge.
Biz-War and the Out-of-Power Elite: The Progressive Left Attack on the Corporation. (2004). Lawrence Erlbaum Associates.
The Death of a Thousand Cuts: Corporate Campaigns and the Attack on the Corporation. (2001). Lawrence Erlbaum Associates.
Strategic Public Diplomacy and American Foreign Policy: The Evolution of Influence. (1994). Oxford University Press.
All of the People, All the Time: Strategic Communication and American Politics. (1991). M.E. Sharpe.
"Changing National Images: International Public Relations and Media Agenda Setting." Jarol B. Manheim and Robert B. Albritton. (1984). American Political Science Review 78, pp. 641-657.