A Consumer Insights and Engagement (CI&E) Graduate Intern will have the chance to help Altria shape the future and deliver winning results in an exciting and dynamic time. During our 12-week, paid summer program, the intern will experience on-the-job training, access to mentors, planned social events with other Altria interns and opportunities to grow your leadership skills.
Responsibilities
- Work on projects relevant to current business opportunities, consulting with members of our team and key stakeholders, with the
opportunity to present work to senior management - Develop and enhance innovative programs for adult tobacco consumer products across multimedia (email, mobile, direct mail,
experiential, etc.) - Design, execute and interpret primary and/or secondary research analyses on key strategic business issues
- Analyze and model marketplace information to drive insights and aid business decision-making
- Gain greater knowledge and understanding of product performance (i.e., share, volume and pricing), wholesale and retail execution,
customer segmentation, product distribution strategies, etc. - Evaluate and optimize consumer engagement programs; analyze performance; and recommend strategies for future enhancement
- Understand different career path options, and how a career with Altria could benefit you: Consumer Research, Business Analytics, Digital Operations, Statistical Modeling, Event Marketing, Marketing Services, and Customer Care Operations.
Qualifications
- In good academic standing (minimum 3.0 GPA preferred), with at least 3 years of relevant work experience preferred
- Must have completed at least one year toward a relevant Master’s degree (MBA, Marketing Research, Applied Computer Science, Economics,Statistics, Data Science/Analysis, or similar field)
- Intellectually curious with solid data analytics, communication, and project management skills
- Strong leaders with sound judgment, reasoning, interpersonal and teamwork skills
- Flexible to respond to changing priorities and deadlines in a fast-paced environment
- Highly-proficient with Microsoft Office